I am a Superhero - Fruit & Veg program

For any parent who wants their kids to eat more fruit and vegetables

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Thanks for dropping in. Do you want your kids to eat more fruit and vegies?

Praised by parents with fussy eaters globally, this online self-paced program will arm you with evidence-based strategies from health professionals to empower your little one to eat more fruit and veg, without the struggles or battles!

Anchored by The Boogie Woogies Superhero Band's 'I am a Superhero - Fruit & Veg' book (author video reading included) and songs, the program includes fun, engaging resources to keep your little one entertained for hours to create a positive association with fruit and vegies.

You'll be introduced to the Psychology of Food Parenting and how to apply it, with a fun intervention to tickle your little one's taste buds and put fruit and vegies on the menu, along with Nutritionist-approved recipes that are quick, delicious and easy to prepare.

By the end of this program, your child will be more willing to eat more fruit and vegies, to support their healthy growth, learning and development!

So, what are you waiting for? Get started, and enrol today!


The Boogie Woogies Superhero Band | Eduhealth+ Team

Supported by: The University of Queensland's School of Nutritional Sciences.


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What parents have to say ...

A fabulous and fun online program! We've also got the book, and my little guy LOVES the superhero story and all the superhero foods inside the book. He is now brave trying new foods and is curious about what 'superhero powers' each fruit and vegie gives him. He reads the book every night! The flavour pairing recipes and all the videos are awesome. Thank you Selina for helping to make eating healthy food fun!

- Leanne, Mum of 4 year old

"My girls LOVE, LOVE, LOVE this book, and the superhero quiz game! It captivates their imaginations and creates so much fun and education around eating fruit and veggies. I can honestly say the book and the Secret Superhero Senses has really helped my girls be more willing to try new fruits and veggies, and they're now really aware of how different fruit and veggies help them to grow healthy and strong"

- Nicole, Mum of two girls

"As a new mum I am aware of the importance of setting up healthy habits for my son and this program, book and the songs are perfect! I read the book to my boy every night and he loves looking at the pictures by himself too. It's a must have book and terrific program! The psychologist's tips are great, and I play the podcast in my car! I recommend it for all parents with young kids."

- Cathy, Mum of one year old

"My boy loves this book!" The flavour pairing videos and the parenting psychology video along with all the activities are fantastic!

- Rebecca, Mum of 3 year old

"This is a 'super' program! My little boy loves his I am a Superhero Fruit and Veg book and he really enjoys the songs, videos, game and activities, and I've even sung along with the karaoke songs too!" The parent support videos and flavour combination recipe videos are really helpful! Thanks :)

- Elle, Mum of 4 year old

"My kids love this book and I read it to my preppies. They now call their fruit and vegies super food!"

- Georgina, Prep Teacher and Mum

"Such an engaging health literacy resource and activities that really resonate with children! They love it!"

- Emma, Teacher and Mum

"As heard on ABC radio"


Selina Box McCallum
Selina Box McCallum

Selina is the author of children's storybook - 'I am a Superhero - Fruit & Veg' and is best known for playing 'Lovable Sally' in The Boogie Woogies Superhero Band® for more than two decades.

As a passionate advocate for children's health, education and wellbeing, Selina has collaborated with health and behavioural specialists, along with the University of Queensland in the design of the ‘I am a Superhero Fruit & Veg’ online program, to support parents with the latest evidence and research to empower young children to eat more fruit and vegetables.

As an ambassador for children’s charity, Happy Healthy Kidz Australia, Selina is heard daily on radio nationally, presenting healthy tips for families. She is one of the co-founders of the evidence-based Eat Smart B Active® and Healthiest School Awards® program, and was featured front cover of the Metro Brisbane - Australian White Pages (2014) for her program’s contribution to ‘keeping our communities healthy’. The program’s evidence base of doubling vegetables in children’s school lunch boxes and reducing junk food / sometimes food was published in the international peer-reviewed Paediatrics Journal – Children.

Selina has a degree in Psychology from The University of Queensland, along with a Graduate Diploma in Early Childhood Education. She is an experienced educational specialist providing social emotional support to primary schools, and actively supports the evidence base for preventative health interventions.

Selina is a social innovator, thought leader and change maker. Today Selina invites you to join her by enrolling in the I am a Superhero Fruit & Veg online program designed for any parent who wants their kids to eat more fruit and vegetables for healthy growth and development.

E: [email protected] | P: +61 0407 729 390 | Postal Address: PO Box 86 Redbank Qld 4301 AUSTRALIA

© Copyright 2019 | Eduhealth Plus A.B.N. 49 895 954 119
'Eat Smart B Active®', 'Healthiest School Awards®','I am a Superhero Fruit & Veg', 'I am Me. You are You' and 'The Boogie Woogies Superhero Band®' are Trademarks and programs of Eduhealth Plus & Grande Musical Promotions.